Bizarre invention means people can nap anywhere wearing a "pillow balaclava". Most of us have nodded off on the early morning train to work.
But whereas it would normally mean waking up with a stiff neck, a bizarre invention means people can now comfortably nap anywhere they like - whether it's at a desk, an airport or on a train.
Ali Ganjavian dreamt up The Ostrich Pillow, name is inspired by the way ostriches bury their heads in the sand, a cross between a luxury pillow and a balaclava which wearers can rest their head and hands inside.
The inventor, who was born in Romsey, Hampshire, said: "We spend many hours working all day and sleep is an essential part of our day. So I thought why not create a product that can help us unwind at work".
Mr Ganjavian, who now lives in Madrid, Spain, said: "I think it's a useful product that makes you smile whenever you see it".
The Ostrich Pillow is made from washable fabric and comes in different colours. It has a hole for the wearer's mouth and two shelters above the ears for their hands - ideal if they want to rest their head for a quick snooze. The 50 pound The Ostrich Pillow is already proving popular - 500 sales in its first week - but Mr Ganjavian says he needs 70,000 to keep going. The pillow is produced by Kawamura Ganjavian Studios, the firm Mr Ganjavian set up with a friend from university in 2000. They now have offices in America, France, Spain, Switzerland and the United Kingdom.